How to get insight into the E-A-T drivers of Google and how to enhance them
How to get insight into the E-A-T drivers of Google and how to enhance them.
E-A-T (expertise, authority and confidence) is how Google delivers the most pertinent search results for its consumers. Much of the Google E-A-T may be assessed and improved objectively by utilising the Topic Authority. So, if you want to rank higher than your Google competitors, you need to understand and enhance the drivers of the topical authority.